Moss Bros.

Brand Identity, Interiors & Architecture

Strategy, identity and interiors for a 150 year-old menswear brand transforming its goal into "suiting the nation".

A horizontal line is used in sub-brand logotypes and serves as the company’s visual hallmark

Individual colour schemes give each sub-brand a distinct character

Secondary tags for Savoy Taylors Guild reference the its own unique history

Secondary tags for Savoy Taylors Guild reference the its own unique history

Logotype for Moss Bros.' bespoke service

Logotype for Moss Bros.' bespoke service

The brand regeneration includes a manifesto that ends with the line “suiting the nation”

Consistency between the master brand, retail brands, and own brand labels is achieved through use of the master colour scheme and a horizontal line in all logotypes, which serves as the company’s visual hallmark.

Learn more about the project

‘Hair’

Book Design

Design for a book by influential hair stylist Guido Palau and photographer David Sims that highlights hair as a transformative medium.

Moss Bros.