Archtober 2016

Brand Identity, Exhibition Design

Identity and exhibition design for the sixth edition of Archtober, an architecture and design festival in New York.

The architecture firm SOFTlab expanded the tessellation into a dimensional environment.

The architecture firm SOFTlab expanded the tessellation into a dimensional environment.

1 The architecture firm SOFTlab expanded the tessellation into a dimensional environment. 2 The installation is constructed of corrugated cardboard panels.

The installation is constructed of corrugated cardboard panels.

The installation is constructed of corrugated cardboard panels.

The tessellation surrounds the distinctive Archtober frame logo in applications such as print advertisements and street banners, and shifts, moves and rearranges itself in animations created for online promotion.

Learn more about the project

The month-long calendar is displayed on a series of cards that highlight each day’s events.

The month-long calendar is displayed on a series of cards that highlight each day’s events.

The collectible cards feature the Buildings of the Day.

The collectible cards feature the Buildings of the Day.

Archtober 2016 brochure.

Archtober 2016 brochure.

1 The collectible cards feature the Buildings of the Day. 2 Archtober 2016 brochure. 3 The brochure includes a map of where to find Buildings of the Day across the city.

The brochure includes a map of where to find Buildings of the Day across the city.

The brochure includes a map of where to find Buildings of the Day across the city.

Print ad.

Print ad.

‘The Handmaid's Tale’

Exhibition Design

A public art installation to celebrate the first season of Hulu's ‘The Handmaid's Tale,’ based on the dystopian classic by Margaret Atwood.

Archtober 2016